Marketing CRM
Automate Customer Outreach. Keep Your Bays Busy.
Protractor CRM makes customer retention effortless. Send service reminders, re‑engage past customers, and roll out targeted offers – all built into your shop’s software, no extra work required.
AUTOMATED OUTREACH
Stay connected without lifting a finger.
Protractor’s Customer Relationship Management tool (CRM) helps you build lasting customer relationships with outreach that runs in the background. Keep your shop top-of-mind and your bays full – without adding work for your team.
- Send automated service reminders at the right time
- Trigger “miss you” messages for lapsed customers
- Keep the schedule full with behavior-based offers
SMART SEGMENTATION
Reach the right customers with the right message.
Not every customer needs the same reminder. Protractor CRM lets you segment your outreach based on real service behavior, so every message hits the mark.
- Filter by visit frequency, vehicle type, or service history
- Target high-value customers with custom offers
- Reduce unsubscribes with more relevant communication
ENGAGEMENT TRACKING
See what’s working – and what’s not.
Track the impact of your campaigns in real time. With Protractor CRM, you’ll get the data you need to optimize outreach and drive measurable results.
- Monitor opens, clicks, and customer actions
- Identify your best-performing messages
- Make smarter marketing decisions with real insights
INTEGRATION
Partnering for Success: Integrations That Work for You
Protractor is dedicated to enhancing your software’s success through strategic partnerships and seamless integrations designed to boost efficiency and drive results.
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Protractor Features
Digital Vehicle Inspection
Enhance transparency, enable clear communication, and empower customers to make informed decisions. Build trust in the repair process with better insights and a more reliable experience.
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Integrated Payments
Integrated payments enable faster checkouts, minimize errors, improve accuracy, and free up time to focus on delivering exceptional service and enhancing customer satisfaction.
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Customer Communication
Optimize customer communication with Protractor’s tools like Text-To-Pay, built-in emailing, and 24/7 online booking. Enhance payments, messaging, and scheduling – all in one easy-to-use software.
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Matrices
Manage parts and inventory with Protractor’s tools, including catalog lookups, vendor integrations, warranty handling, core tracking, and return management.
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Shop Management
Protractor’s shop management software helps modern aftermarket shops manage single or multi-location operations, track profit centers, enable team communication, and ensure data security.
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Parts & Inventory
Manage parts and inventory with Protractor’s tools, including catalog lookups, vendor integrations, warranty handling, core tracking, and return management.
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Dashboards
Discover Protractor’s pricing tools, including Linear Parts & Labor Matrices, Margin Thresholds, and Automated Labor Bumps, designed to ensure precise, consistent, and fair service pricing.
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Accounting
Manage your shop finances efficiently with Protractor’s accounting tools. Robust features include an integrated general ledger, receivables, payables, tax tracking, and banking integration.
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“Protractor has been a game changer for my small business. It allows me to track everything in one place, including appointments, inventory, work orders, invoices, and accounting. They provide excellent training on the software. I feel confident in running my business more efficiently with Protractor. I highly recommend Protractor to other automotive technicians looking to start their own business.”
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“Our shop has been using Protractor for several years, it’s easy to learn and easy to use! And it’s great I can access it from my laptop wherever I go. Today I needed assistance with a quick issue setting up online suppliers and Isabelle had me fixed up in only a few minutes.”
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“We have been in the automotive business for 30 years. Throughout that time we have constantly been on the lookout for advantages that will help us stand out among our competitors. Since we switched to Protractor we have not looked back. Protractor has streamlined our accounting procedures while still allowing us to track and project growth with a few short keystrokes. I would highly recommend this program to any business looking to increase productivity and profits.”
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“When it was time to upgrade, I looked at all the systems available. Protractor was way out in front, with built-in features such as integrated labour guides and online parts ordering right on to the work order and into payables automatically, email reminders, technician time clock, fast estimating, keeping track of deferred work and prompting the Advisors for the next service. These service additions pay for the price of the software alone!”
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“Other shop management software may be impressive, like a Ferrari or Lamborghini, but Protractor stands in a class of its own. It’s the Formula 1 of shop management systems—unmatched in performance and excellence.”
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“We were looking for something more robust. From an owner’s standpoint, my favorite feature is the reporting capabilities. With all the dashboards and reports, the technician time tracking and the efficiency monitoring within each job is one of the best features of Protractor. My service advisors really like the work order layout, history, deferred work tabs, and analysis tab – you can maximize your gross profit per billed hour within each work order. It’s been a true game-changer!”
